You don’t need more content ideas. You need a system that actually works. If you’re a wedding professional, chances are you’ve said some version of this at least once: “I know I should be posting more…” “I just don’t have time to come up with content.” “I’m posting, but it doesn’t feel like it’s doing anything.” Here’s the truth most people won’t say out loud: the problem isn’t you — it’s the lack of a repeatable content system built specifically for the wedding industry. That’s exactly why I...

If you’re in the wedding industry, there’s a very good chance you’ve heard this lately, either from social media, or a friend, or even that little voice in your head while answering inquiries late at night: “Bookings are down.” “The industry is slow.”“ Couples just aren’t spending like they used to.” First of all, deep breath. Second, this conversation deserves much more nuance than a single scary sentence. On a recent episode of the I Do Wedding Marketing Podcast , I sat down with luxury...

Enjoy a transcript and summary of Episode 172 of the I Do Wedding Marketing podcast on how wedding pros can show up on Google, AI Search and ChatGPT